Mike, my point is that you don’t need to be an ethical being to know that screwing your subscribers is not in your self interest if your long term goal is to make money. Is your point really that you can make more money dishonestly than honestly? I submit to you that will only lead to short term gain. It doesn’t work in the long term. When you take advantage of people, even the idiots eventually realize that you are not asking them to be repeat customers. Repeat business will lead to more profits in a long term business than the “screw them and get their money one time” business philosophy that you seem to think is the model we should all aspire to. If you took an ethics class from a reputable professor, you would know that unethical behavior might pay off in the short term, but that ethical behavior leads to higher profits in the long term.
Did you ever wonder who snake oil salesmen got tarred, feathered, and run out of town in the old days? Didn’t this happen in the real world?
The argument that we should not fight scams like this because they have been around for a long time doesn?t float. You could make the same argument for pedophiles too, but we fight them anyway because it is the right thing to do.
it’s NOT going to happen as long as the networks and magazines are going to make money from it.
[i]That is my whole point![/i] I believe that subscribers of Popular Mechanics are responsible for willingly supporting these scams. If they cancel their subscriptions, Popular Mechanics won?t continue to make money from sharing in these unscrupulous schemes. If you know that the advertisers are dishonest and you continue to subscribe to Popular Mechanics, you are part of the problem because you are enabling Popular Mechanics to make money unethically.
If you believe these advertisements are scams and you continue to subscribe to Popular Mechanics, you are part of the problem. That would make you a hypocrite and worse, an enabler whose skepticism has led you to become a sheep, following the rest of the heard right over the cliff. Do you really think that Popular Mechanics will continue to sell this advertising if their readers demand something better?