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People in car repair or towing

Hello, I would like to ask people in car repair or towing.

If I were looking to start a tow truck company I would advertise to the public and when an individual consumer needed a tow truck would call. If I were not familiar with the industry.

However, insurance companies and the like are the majority of sales and individual consumers are the minority of sales.

I would like to ask an estimate, of what % of sales are individual consumers for a typical tow truck company.

Thank you.