Ford is switching to on-line sales; 2 minutes - this morning’s Marketplace’

I hate this idea. how are you going to know how it drives? or if the seats are comfortable. so I spend 50k on a mustang or a pick-up, get it home and hate the way it drives and the seats are uncomfortable for me. now I have to live with it or sell it. makes bad business sense to me…

[image] weekend-warrior: I hate this idea. how are you going to know how it drives? or if the seats are comfortable. The only way it would make sense would be for fleet buyers.

Ford has gone the Reservation route on several models but still eventually shifted to dealer stock. I believe the idea is not to have 100 F150’s on the lot that are what the dealer thinks the customer wants. Ford would need to give each dealer a demo unit that can’t be sold for a certain time, such …

[image] weekend-warrior: how are you going to know how it drives? The way Tesla does it is they’ll have a storefront that you can go to and test drive their cars. If you decide you like one of them, you then order a car. Once it comes in, you’re supposed to be able to test drive it and then r…

[image] shadowfax: I wouldn’t have to deal with salesleaches following me around the lot. To me that would be the best part.

Ford is switching to on-line sales

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texases August 18, 2021, 4:43pm 4

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Ford is switching to on-line sales

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