I wouldn’t get a hybrid for he sake of getting one. If you get 30 plus mpg with your vibe, what is the sense of spending $40k just to get 28 mpg in a Highlander( the older models). I guess it is true. Consumers buy what advertisements say they should, not what is actually the best. There are NO SUV hybrids that do better then small economy cars. If you want room and awd expect to pay more and not improve over what you have. Look at a RAV which gets similar mileage to a Highlander hybrid. It can cost $10 k less. Keep your Eco car and use the bigger only when necessary.