# The '63 Avanti

**URL:** <https://community.cartalk.com/t/the-63-avanti/187694>\
**Category:** General Discussion\
**Tags:** studebaker\
**Created:** [December 1, 2022, 3:43pm UTC](https://community.cartalk.com/t/the-63-avanti/187694 "2022-12-01T15:43:47Z")\
**Posts on this page:** 7\
**Page:** 1

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**Author:** ![VDCdriver](https://sea1.discourse-cdn.com/cartalk/user_avatar/community.cartalk.com/vdcdriver/32/30_2.png) [@VDCdriver](https://community.cartalk.com/u/VDCdriver)\
**Post date:** [December 1, 2022, 3:43pm UTC](https://community.cartalk.com/t/the-63-avanti/187694/1 "2022-12-01T15:43:47Z")

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I recall gazing in the window at the local Studebaker dealership, and wanting one desperately.  
When they adopted square headlight assemblies for '64, I thought that they were even better-looking.

 ![image](https://global.discourse-cdn.com/cartalk/original/3X/b/f/bfa27c0bf4d113316c50ac080cdcfcf389b9a543.jpeg)

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**Author:** ![Purebred](https://sea1.discourse-cdn.com/cartalk/user_avatar/community.cartalk.com/purebred/32/46796_2.png) [@Purebred](https://community.cartalk.com/u/Purebred)\
**Post date:** [December 1, 2022, 4:28pm UTC](https://community.cartalk.com/t/the-63-avanti/187694/2 "2022-12-01T16:28:12Z")

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I am a fan of the Avanti, need the R3 engine option! Always watched Mr Ed, sponsored by Studebaker. I had an Avanti, unfortunately 1:25 scale from AMT.  
Though one of my fantasies though is a restomod 57-61 Hawk coupe. I like fins.

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**Author:** ![texases](https://sea1.discourse-cdn.com/cartalk/user_avatar/community.cartalk.com/texases/32/862_2.png) [@texases](https://community.cartalk.com/u/texases)\
**Post date:** [December 1, 2022, 5:33pm UTC](https://community.cartalk.com/t/the-63-avanti/187694/3 "2022-12-01T17:33:38Z")

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I always like them, very clean design compared to what was on the street in '63.

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**Author:** ![jtsanders](https://avatars.discourse-cdn.com/v4/letter/j/c2a13f/32.png) [@jtsanders](https://community.cartalk.com/u/jtsanders)\
**Post date:** [December 1, 2022, 8:12pm UTC](https://community.cartalk.com/t/the-63-avanti/187694/4 "2022-12-01T20:12:17Z")

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I agree. Unfortunately, a great design couldn’t save the company.

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**Author:** ![VDCdriver](https://sea1.discourse-cdn.com/cartalk/user_avatar/community.cartalk.com/vdcdriver/32/30_2.png) [@VDCdriver](https://community.cartalk.com/u/VDCdriver)\
**Post date:** [December 1, 2022, 8:17pm UTC](https://community.cartalk.com/t/the-63-avanti/187694/5 "2022-12-01T20:17:20Z")

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> [@texases](#):
>
> very clean design compared to what was on the street in '63.

… and, according to legends, Raymond Loewy & his small team of very talented assistants came up with the basic design in 40 days, and then finalized it over a long weekend in Palm Springs.

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**Author:** ![George\_San\_Jose1](https://avatars.discourse-cdn.com/v4/letter/g/e5b9ba/32.png) [@George\_San\_Jose1](https://community.cartalk.com/u/George_San_Jose1)\
**Post date:** [December 1, 2022, 9:44pm UTC](https://community.cartalk.com/t/the-63-avanti/187694/6 "2022-12-01T21:44:09Z")

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I listened to an audio podcast (maybe a couple years ago, [www.agcoauto.com](http://www.agcoauto.com)) that had a classic-car expert and the show’s host discussing interesting stories about the Avanti. Unfortunately I don’t recall the podcast’s date’ but if somebody is interested, they may be able to find it using the search feature on that website.

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**Author:** ![Tony57](https://avatars.discourse-cdn.com/v4/letter/t/8dc957/32.png) [@Tony57](https://community.cartalk.com/u/Tony57)\
**Post date:** [December 2, 2022, 1:04am UTC](https://community.cartalk.com/t/the-63-avanti/187694/7 "2022-12-02T01:04:37Z")

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One of my favorite car for looks.