Why do People insist on buying big SUV's or Pickup's and don't have a clue how to drive them?

I learned my snow driving in Colorado and upstate New York back in the '70s with RWD and did fine. But driving for everyday drivers is not about an exhibition of skill. Now that it is widely available, I’ll keep my AWD for the greater margin of traction and more sure footed handling in snow thankyouverymuch.

This is really a separate question from why people like SUV’s. I had an All-Trac Corolla for years (yes, they made those), now driving a RAV4.